How search engines work
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Every business owner and marketer needs to know about SEO. From content to PR and technical optimisation, it all adds…
Tag Archive: SEO
Name your price for SEO for Australian Small Business eBook
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In recognition of the thousands of businesses and individuals who are experiencing hardship at the moment, you can now pay…
Content tips to improve your SEO
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One of the first parts of ensuring your site is well optimised for search engines is your content. A “content-first”…
Download free sample chapters of SEO for Australian Small Business
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Covering all sides of a successful SEO campaign, from content development and technical considerations to PR and social media, SEO…
What is Off-Page SEO?
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Off-Page SEO is all about improving your SEO rankings from other sources other than your website. It’s basically a popularity…
Optimising URL structure for better UX and SEO
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Having a well-constructed URL has ramifications for your SEO, as well as User Experience and Content Strategy. URL structure is…
10 SEO terms to know in 2021
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I don’t think anyone would disagree that 2020 had been a year that does not want to be repeated! Coming…
How to optimise your images for a faster website and improved SEO
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Optimising large images is one of the easiest ways to speed up a website. If you sell chairs, you show…
How business owners can do their own SEO in 2021
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2021 is the year for your business to upskill in SEO Search Engine Optimisation (SEO) is a huge area, and…
What is Technical SEO?
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Technical SEO is an ever-evolving skill-set and one that is far more mature than it was 20 years when I…
A high bounce rate isn’t always a bad thing
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In the world of website analytics and Search Engine Optimisation (SEO), one of the most feared things a website owner…
Improve your SEO with the <title> tag
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The <title> tag is a crucial part of any website’s Technical Search Engine Optimisation (SEO) strategy to succeed in its…
Will mobile-first indexing affect my SEO?
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There’s been a quite a bit of buzz recently about the fact that Google has been ramping up their mobile…
Why alt-text is so great for SEO and accessibility
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The alt attribute (sometimes called alt-text) is part of the code we use to display an image on a website.…