The importance of empathetic research to understand and meet the needs of your customers
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To ensure the success of your business, it is essential to have a deep understanding of your customers. This includes…
Resources
How to check that your Facebook / Meta Pixel is working correctly
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Having multiple Facebook Pixels on your site isn’t a big deal, so long as at least one of them is…
10 SEO terms to know in 2023
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To know what’s happening in any subject, you need to know a bit of the jargon. Are you thinking of…
How search engines work
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Every business owner and marketer needs to know about SEO. From content to PR and technical optimisation, it all adds…
How to plan a great website
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When people hear the term “Web Design”, most tend to associate that with colours, page layout, fonts and other terms…
What is SEO?
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SEO is a term that gets bandied around a lot in marketing, business and startup circles. But what is SEO?…
How to find the perfect domain name for your new business idea
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If you’re anything like me, you’ve got at least four million ideas flying through your head at any one time.…
Name your price for SEO for Australian Small Business eBook
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In recognition of the thousands of businesses and individuals who are experiencing hardship at the moment, you can now pay…
Content tips to improve your SEO
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One of the first parts of ensuring your site is well optimised for search engines is your content. A “content-first”…
Download free sample chapters of SEO for Australian Small Business
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Covering all sides of a successful SEO campaign, from content development and technical considerations to PR and social media, SEO…
The best free stock video websites in 2023
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Stock video is an extremely cost-effective way of having some movement on your website or advertising, without breaking the bank.…
How to redirect a web page in WordPress, Shopify and Squarespace
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A webpage redirect tells a web browser to go to a different webpage than the one that used to be…
What is Off-Page SEO?
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Off-Page SEO is all about improving your SEO rankings from other sources other than your website. It’s basically a popularity…
What is an API (and what do they have to do with restaurants)?
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APIs are a huge part of modern web development. The term gets thrown around a lot, but what exactly is…
Optimising URL structure for better UX and SEO
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Having a well-constructed URL has ramifications for your SEO, as well as User Experience and Content Strategy. URL structure is…
How to optimise your images for a faster website and improved SEO
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Optimising large images is one of the easiest ways to speed up a website. If you sell chairs, you show…
How tracking pixels work
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A tracking pixel is scripting code that businesses place on their websites or email campaigns to detect and analyse user…
Does my B2B website need to be mobile friendly?
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Last week I had the pleasure of speaking about Technical SEO at the New Venture Institute at Flinders in Adelaide.…
Small Business Digital Champions conference 2019
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This time last week, we were privileged to attend The Small Business Digital Champions Project conference at Facebook HQ in…
The three skill-sets needed for amazing SEO
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2023 is the year for your business to upskill in SEO Search Engine Optimisation (SEO) is a huge area, and…
Meeum announced as Small Business Digital Champions corporate partner
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Announced earlier this year, the Small Business Digital Champions Project is an Australian Government initiative to help Australian small businesses…
Change your habits and become a better web developer
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In every job, you have habits that are hard to break. You drive a certain way to work, or always…
Take the Meeum HTML quiz
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In the world of website production, HTML is an important language to grasp. It is at the heart of every…
How to force HTTPS on your website
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Having HTTPS enabled (ie: having an SSL Certificate) on your server is important for the security of your website. It…
Student Story – Dean (Small business owner)
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Dean is a co-founder of Driveby Repairs. He recently partipated in Meeum’s three-hour How To Code a Website workshop. Driveby…
How to not track yourself in Google Analytics
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Google Analytics is an incredibly useful tool for any website owner. You have the ability to measure where your site…
What is Technical SEO?
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Technical SEO is an ever-evolving skill set and one that is far more mature than it was 20 years when…
The best sites for great (free) stock photos in 2023
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Having access to great, free photography for use in your digital projects is pretty amazing. Stock photography has been around…
What is HTML?
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Hypertext Markup Language (HTML) is the language that we use to build websites. HTML forms the basis of every website…
How to keep in touch with Meeum
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Keep in touch! To be the first in the know on all things Meeum, hit us up on these channels:…
Why Meeum don’t offer AfterPay or humm (OxiPay)
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Both AfterPay and humm (formerly OxiPay) are pretty big in the Australian market. Buy now, pay later. Or as AfterPay…
A high bounce rate isn’t always a bad thing
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In the world of website analytics and Search Engine Optimisation (SEO), one of the most feared things a website owner…
Student Story – Charlie (Advertising Media Buyer)
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Charlie is a Media Buyer for Direct Response Media (DRM) and recently attended Meeum’s three-hour How To Code a Website…
Website titles and SEO
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Every web page needs a title and having a good and unique one is a crucial part of any online…
Meeum’s classroom based learning helps teachers get to grips with coding
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Melbourne teacher Marcus Newman knew coding was a vital skill for his students to learn but long struggled to get…
What is Version Control (and do I care)?
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Version Control is a way for us to keep track of changes in our codebase. It is heavily used in…
Make sure the businesses you like are at the top of your Facebook feed
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Facebook keep doing things with algorithms and other things. Quite frankly I’m a little tired of it. A little while…
Will mobile-first indexing affect my SEO?
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There’s been a quite a bit of buzz recently about the fact that Google has been ramping up their mobile…
Student Story – Laura (Advertising Account Director)
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Ten years ago, Laura had the idea she wanted to build a website. She watched a few YouTube videos and…
Why you need to know HTML and CSS if you work in digital
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Learning to code is not always about becoming a coder. For a proportion of our students, learning HTML and CSS…
What if you COULDN’T opt out of My Health Record?
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There’s been a fair bit of chatter controversy about My Health Record (MHR) over the last few weeks. The issues…
How to post to Instagram from your computer
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Instagram is one of the most popular social networking platforms around at the moment. It’s crucial to have an Instagram…
Installing the GitHub desktop client
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This is primarily for Meeum students undertaking one of our multi-day workshops, although anyone can follow along if they’re looking…
How to install Visual Studio Code on a Mac or a PC
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Installing Visual Studio Code is a very simple process. As with most software, it’s a case of downloading the source…
Why alt-text is so great for SEO and accessibility
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The alt attribute (sometimes called alt-text) is part of the code we use to display an image on a website.…
Signing up to GitHub and creating your first repository
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Using version control is an essential part of being a web developer. Although there are other types of version control,…
My Favourite Coding Podcasts
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One of the best ways to keep up with what’s happening in the development landscape (well, anything really), is by…
Smart Entrepreneurs know how to code
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Knowing how to code is an essential part of business today. As entrepreneurs, there are a few things that are…
Could coding websites be my side hustle?
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This was a question we were emailed as part of #AskMeeumAnything. If you’ve got a tech (or non-tech) question –…